Always choose a specific topic
Resist the temptation to organize the most special webinar on a general topic, because this will not work. Instead, choose a very specific content idea that you can go into in detail. This makes it easier to concentrate on the subject. In addition, the chance of straying from the topic is small. Always focus on a specific subject if you want to keep the viewer's attention. Choosing a topic for a good webinar is not always as easy as it sounds, so you have to make time for this. By thinking carefully, you will arrive at a topic that can fascinate your audience in no time.
Find the right presenters
Webinars should always be hosted by competent experts who know what he or she is talking about. How else can you expect them to talk about your chosen topic in a fun way? When selecting potential presenters for your webinar, make sure the person you choose knows the topic inside and out. You also have to ensure that the person feels comfortable talking in front of the camera. A high degree of expertise is especially important for asking unexpected questions, which will almost certainly happen during a webinar. In our other blog we will show you more about why the right host for your webinar is actually so important. At Livestream Solutions we have a network of experienced Webinar hosts for every sector.
Go for the best format
Before you start creating your PowerPoint, you need to determine the right format for your chosen topic. Is your webinar hosted by a single presenter? Will it be a question and answer style webinar with two speakers? A panel discussion with numerous guests and a moderator? The complexity of your chosen topic and the availability of sufficiently qualified speakers are of great importance when choosing the right format. Without the right format, it is not possible to set up your webinar correctly. It is therefore important to really take your time. The format must always match the subject and the message you want to convey to the people at home.
Provide the right promotional opportunities
The fact that you have chosen a webinar with a fun topic and knowledgeable speakers does not mean that people will easily find you. Once you have chosen an idea, you need to think about how you can find it
