How important is a host anyway?
To see how important a good webinar host is, it is useful to use an example from practice. A while ago Jack Ma (creator of Alibaba) entered into discussions with Elon Musk (CEO of Tesla). You would think that a conversation between two hugely famous entrepreneurs like these two should go well. However, this turned out not to be the case in practice. Because the webinar host did not know what he was doing, the conversation did not really get started. A webinar host is there to bring out the essence and keep the conversation going. Without a good webinar host, it is virtually impossible to set up a professional webinar.
The webinar host must be able to ask questions to the people participating in the webinar in the appropriate follow-up. The difficult thing is that the host also has to deal with questions from the audience, he has to multitask, so to speak. This multitasking is what can cause major problems. It is up to the webinar host to ensure the right balance; Attention must be paid to both the questions to the participants and the questions from the audience. The audience must feel that they are part of the conversation. To manage this in the right direction, it is crucial that the webinar host works to moderate the questions.
What exactly is a host mediator?
If we want to look at the tasks of a webinar host, it is important to first look at the person himself. What is a webinar mediator you ask? As you may have guessed, this is the person charged with selecting the questions and guiding the conversation. It is the person who, as it were, filters all the questions that need to be asked. Filtering makes it a lot easier to ask the right questions. It is often difficult for a host to do all this himself, as he or she has to guide the conversation in the right direction. This is why there is often a team behind him to help him with this, in our case the Livestream Solutions team. In addition to choosing the questions, the host will have to guide the conversation. For example, if it concerns a debate, the host will be responsible for organizing the time.
In addition to ensuring that the conversation runs smoothly, the webinar host is ultimately responsible. It is up to the webinar host to see how things went and what could possibly be improved in the future. Based on this final reflection, it is possible to fine-tune the webinar each time. It is particularly important to look at the experience of the participants. Have they acquired enough new knowledge? Have all questions been answered? These are things that you, as a webinar host, should definitely include in your final reflection.
